Course info
The course on M-Commerce provides a comprehensive overview of electronic and mobile commerce frameworks, applications, and security. It begins with an introduction to electronic commerce, covering the framework, media convergence, and various consumer and organizational applications. The course then shifts focus to mobile commerce (M-Commerce), exploring its framework, business models, impact, services, applications, technology, mobile payment modes, and associated security and privacy issues. It delves deeper into the concepts of M-Commerce payments and services, highlighting the Technology Acceptance Model (TAM), trust, and the significance of mobile payments in global business. Security in M-Commerce is examined through SWOT analysis, fraudulent activities, security measures, regulatory frameworks, and a comparative analysis with E-Commerce. The course concludes with a look at various business applications and services of M-Commerce, such as mobile information services, directory services, banking, trading, e-tailing, e-ticketing, entertainment, and future scenarios, including personalization and location-based services.4o
- Teacher: RAMYA G